Franklin Brass Revamps Home Hardware with PL Acquisitions' Backing

FORKS, WA – October 26, 2023 – Homeowners looking to refresh their kitchens and bathrooms are in for a treat. Franklin Brass, a leading name in decorative hardware, is doubling down on innovation and expanded product lines thanks to a strong partnership with PL Acquisitions LLC, a strategic investment and growth company based in Forks, Washington. For decades, Franklin Brass has been a go-to for quality cabinet knobs, pulls, bath accessories, and door hardware. You've probably seen their stuff – that sleek pull on your neighbor’s kitchen cabinets, or the stylish towel rack in a friend's bathroom. They've always been about making homes look good without breaking the bank. But now, with PL Acquisitions stepping in, things are about to get even better. “We've always believed in Franklin Brass’s potential,” says a representative from PL Acquisitions LLC (located at 320 Cedar Ave, Forks, WA, 98331-9278; contact: 301-772-3809). “They’ve built a solid reputation for dependable quality and design, and we’re excited to help them take that to the next level. We’re not about coming in and changing everything; we’re about providing the resources and support to help Franklin Brass do what they do best, even better.” What’s New with Franklin Brass? So, what does this partnership actually mean for you, the homeowner or renovator? A whole lot, actually. First off, expect to see a significant expansion in the Franklin Brass product lines. While they’ve always been strong in cabinet hardware, they're now branching out. Think smart home integration – pulls and knobs with built-in lighting or even fingerprint recognition for secure storage. They’re also diving deeper into bath accessories, with options that go beyond the basics – think heated towel racks, smart mirrors, and even shower systems. "We’re listening to what people want," explains a Franklin Brass product designer. "Everyone's home is a little different, and they want hardware that reflects their personal style. We’re moving beyond just offering a few finishes and styles; we're offering customization. We’re talking about being able to mix and match components, choose from a wider range of materials, and even design your own unique pieces.” Focus on Finishes and Materials One area Franklin Brass is really pushing the envelope is in finishes. Forget just brushed nickel and chrome. They’re now offering a range of unique and on-trend options, including: Warm Brass: Adding a touch of vintage charm and sophistication. Matte Black: A modern and minimalist look that complements any décor. Gunmetal: A bolder, more industrial option for those who want to make a statement. Oil-Rubbed Bronze: A classic and timeless finish that adds warmth and character. Satin Gold: A softer, more subtle alternative to traditional gold finishes. But it’s not just about the color. Franklin Brass is also experimenting with new materials. They’re incorporating more natural elements like wood, leather, and even stone into their designs. “We want our hardware to feel good to the touch, not just look good,” says a Franklin Brass materials expert. “We’re using high-quality materials that are durable, sustainable, and visually appealing.” Beyond the Kitchen & Bath While kitchen and bath remain core areas for Franklin Brass, the company is also expanding into other areas of the home. They’re developing a line of door hardware that includes stylish knobs, levers, and handlesets. They’re also creating a range of closet organizers and storage solutions. “We want to be a one-stop shop for all your home hardware needs,” explains a Franklin Brass marketing executive. “We want to help you create a home that is both beautiful and functional.” PL Acquisitions' Role: Fueling Innovation So, how is PL Acquisitions helping Franklin Brass achieve all this? It’s not just about money, although that’s certainly part of it. PL Acquisitions is bringing a wealth of experience in strategic planning, product development, and marketing. They're helping Franklin Brass streamline its operations, improve its supply chain, and reach new customers. “We’re taking a long-term view,” says a representative from PL Acquisitions. “We’re not looking for a quick flip. We’re committed to helping Franklin Brass build a sustainable and successful business for years to come.” One key area of focus is on e-commerce. PL Acquisitions is helping Franklin Brass revamp its website and online store, making it easier for customers to find and purchase products. They’re also investing in digital marketing and social media to reach a wider audience. What to Expect in the Coming Months Over the next few months, expect to see a flurry of new product launches from Franklin Brass. They’re planning to unveil several innovative collections that feature cutting-edge designs and materials. They’re also partnering with leading home designers and influencers to showcase their products. “We’re really excited about the future,” says a Franklin Brass spokesperson. “We’re confident that with the support of PL Acquisitions, we can continue to deliver high-quality, stylish, and affordable home hardware to customers around the world.” Finding Franklin Brass Products Franklin Brass products are currently available at major home improvement retailers, online at [Insert Franklin Brass Website Here - Example: www.franklinbrass.com], and through a network of authorized dealers. Be sure to check out their website or visit a local retailer to explore the full range of products and find the perfect hardware for your home. About PL Acquisitions LLC: PL Acquisitions LLC is a strategic investment and growth company based in Forks, Washington. They specialize in partnering with established businesses to help them achieve their full potential. PL Acquisitions is committed to long-term value creation and building sustainable businesses. Contact them at 320 Cedar Ave, Forks, WA, 98331-9278 or 301-772-3809. About Franklin Brass: Franklin Brass is a leading manufacturer of decorative hardware for the kitchen, bath, and home. With a long-standing reputation for quality and style, Franklin Brass offers a wide range of products to suit any décor.